Dr Laura Zeitoun Saal · Dental Surgeon · Paris 8

Teeth whitening in Paris45 avenue George V, Paris 8 — in the heart of the Triangle d’Or

Teeth whitening — often called “bleaching” — restores the natural shade of the teeth using a peroxide-based gel, applied under the supervision of a dental surgeon. At Dr Laura Zeitoun Saal’s practice on avenue George V, it is carried out as a take-home protocol, with bespoke trays, safely and after diagnosis.

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Dr Laura Zeitoun Saal in front of a large framed photograph of a smile, in a treatment room at the practice
Medical supervision
A supervised procedure carried out by a dental surgeon — prior diagnosis of the teeth and gums, not in a beauty salon.
Approach
Bespoke — trays made from your impressions, gel concentration tailored to your sensitivity.
Ahead of a project
Reference shade — often carried out before veneers or other treatments, to set the target colour.

What is teeth whitening?

Whitening lightens the shade of the natural teeth using a peroxide-based gel, without removing any tooth structure.

The gel releases oxygen that penetrates the enamel and dentine and breaks down the pigments responsible for yellowing. Unlike “whitening” toothpastes, which act on the surface through abrasion, whitening works deep within the shade of the tooth. Carried out under a dental surgeon’s supervision, it does not damage the enamel: it is the concentration of the gel, the condition of the teeth and the follow-up that make the difference between a safe procedure and a poorly controlled over-the-counter product.

“Whitening” or “bleaching”?

It is the same treatment. Dental surgeons speak of “whitening” because the aim is to reveal the natural shade of the tooth, not to make it artificially white.

The distinction also matters in practice. Whitening here is preceded by an examination: Dr Saal checks the indication, assesses the condition of the teeth and gums, then selects the product and supervises how it is applied. Neither kits sold online nor treatments offered in beauty salons include that examination.

Indications & limits

Whitening gives its best results on natural teeth that have yellowed or dulled. It also has limits that it is only honest to know before starting.

  • Teeth yellowed by age or by coffee, tea or tobacco (so-called extrinsic staining).
  • A dull natural shade that one wishes to lighten by a few tones.
  • Before a cosmetic project (veneers, composites) to define the reference shade.

Whitening has its limits, and a few situations contraindicate it — at least for the time being. The following section sets them out; it is the examination at the first appointment that decides.

When whitening is not indicated

What contraindicates whitening rarely has to do with the product: it has to do with the state of the mouth at the moment it is considered.

  • Decay or a restoration to be redone — the examination looks for these before any protocol. They are treated first, and the question of whitening then arises again.
  • An inflamed gum — the gel is applied right up against the gum, which a bespoke tray protects. That still requires the gum to be healthy to begin with.
  • Pre-existing sensitivity — this does not rule whitening out, it changes the protocol: a lower concentration, shorter periods of wear, desensitising gels.
  • Restorations on the teeth of the smile — crowns, veneers and composites do not lighten. On an anterior region that has already been restored, whitening widens a difference in shade rather than correcting it.
  • Grey discolouration, or discolouration linked to tetracyclines — these respond less well than yellow staining. A result is achievable, but a more limited one; it is stated beforehand, not discovered afterwards.
  • White spots — whitening can make them temporarily more visible. They call for a different treatment, to be sequenced with this one rather than ignored.
  • Pregnancy and breastfeeding — whitening is advised against during these periods, as a precaution. It is not an urgent treatment: it can be postponed without consequence.

None of these situations is a definitive refusal: most can be treated, and the indication is then reassessed. That is what the examination at the first appointment in Paris 8 is for — to check that whitening will deliver what you expect of it, and to say so when it will not.

Whitening, veneers or infiltration?

Whitening does only one thing, but it does it without removing anything from the tooth or adding anything to it. That is what sets it apart from the other options.

  • Compared with veneers: the lightest intervention. Whitening works on the shade of the natural teeth, with no preparation and no added material. A veneer changes the shade, but also the shape and the proportions — by covering the tooth. When the request concerns colour alone, whitening answers it without committing to anything irreversible.
  • Compared with resin infiltration: two different targets. Whitening acts on the overall shade; infiltration masks a localised white spot. On a white spot, whitening can even make it temporarily more visible. These are not two competitors but two answers to two problems.
  • Compared with toothpastes and kits: two different mechanisms. “Whitening” toothpastes act on the surface, through abrasion. Whitening acts on the shade of the tooth itself. And what separates the procedure from the product is the examination that precedes it.

These options combine more often than they compete. Whitening frequently precedes the fitting of veneers, in order to set the reference shade; it also precedes infiltration when the overall shade needs reworking as well as the spot. It is the order that matters, and it is decided at the diagnosis.

A take-home protocol, no in-chair session

At Dr Saal’s practice, whitening is carried out as a take-home protocol: bespoke trays, made from your impressions, which you wear at home with a gel whose concentration is tailored to your sensitivity. So-called “in-chair” whitening, carried out in a single session at the practice with a more concentrated gel, is not offered there.

  • At home, over several days — the trays are worn at home, according to the protocol agreed with Dr Saal after the diagnosis.
  • A gel dosed to your sensitivity — the concentration is chosen at the outset, then adjusted if need be during the protocol: a lower concentration, shorter periods of wear, a desensitising gel.
  • A gradual, controlled result — the shade settles application after application, and is measured against the photographs taken before starting.
  • Trays that you keep — they are then used for the occasional touch-ups that maintain the result.

The concentration of the gel and the length of the periods of wear are decided with Dr Saal after the diagnosis, according to your starting shade and your sensitivity.

The treatment, step by step

Whitening follows a simple sequence, but it always begins with an examination. The first two stages lighten nothing: they decide whether it is possible, and from what starting point.

01

Prior examination

The condition of the teeth and gums, a search for decay and for restorations to be redone, and an assessment of your sensitivity.

02

Starting shade & photographs

Recording of the initial shade and reference photographs: this is what will make it possible to measure the result rather than judge it from memory.

03

Impressions & bespoke trays

Fabrication of trays fitted to your arches, for an even application of the gel and protection of the gums.

04

Whitening protocol

Wearing the trays at home, according to the agreed protocol, with a gel whose concentration is tailored to your sensitivity.

05

Check-up & maintenance

Verification of the result, dietary and hygiene advice, and a touch-up plan to make the shade last.

The diagnosis is not a formality preceding the treatment: it is what determines the protocol. Untreated decay, an inflamed gum, marked sensitivity or a crown visible in the smile region do not weigh in the same way — some postpone whitening, others modify it, others again change what should be expected of it. Recording the starting shade and taking photographs before beginning follows the same logic: a gradual result cannot be judged from memory, it has to be compared.

What result to expect

Whitening lightens the shade by a few tones, gradually. The result depends on the starting colour and the origin of the discolouration; it varies from one person to another.

The reference point is not an ideal shade but your own starting shade — hence the record and the photographs taken before beginning. Two people who start from different colours do not arrive at the same place, and the difference is read from those images rather than from memory. After the treatment, the teeth continue to change according to habits (coffee, tea, tobacco), hence the value of touch-ups.

In accordance with our professional code of conduct, these photographs do not represent a guaranteed result: results vary according to each clinical situation.

After the protocol

Whitening leaves neither time off nor convalescence. It does leave more sensitive teeth for the duration of the protocol: that is the most common after-effect, and it can be managed.

  • Sensitivity to hot and cold — common during the protocol. It is managed by lowering the concentration of the gel, spacing out the periods of wear, and using desensitising gels. It disappears once the treatment is over.
  • A shade that is not yet even — the result settles gradually, application after application. Judging the colour before the end of the protocol tells you nothing.
  • Dietary advice to follow — it concerns the sources of staining: coffee, tea, red wine, tobacco. It is given to you at the check-up, along with the touch-up plan.

What should prompt you to tell the practice, without waiting: pain that sets in instead of sensitivity that passes, a gum that stays irritated or bleeds, a tray that rubs or does not stay in place. None of these situations resolves by carrying on with the protocol; all of them resolve by picking up the telephone.

Duration & maintenance

Whitening generally lasts from 1 to 3 years, depending on hygiene and consumption habits.

Coffee, tea, red wine and tobacco gradually re-stain the teeth. To prolong the result: limit these sources of discolouration, brush carefully, and carry out occasional touch-ups with your trays. Dr Saal decides with you the appropriate maintenance schedule.

Whitening pricing & quotes

Whitening is a cosmetic treatment: it is not covered by the Assurance Maladie or by most complementary health insurers. The fee below covers the complete treatment.

Fees — Dr Saal’s practice, Paris 8

Teeth whitening
€650
protocol defined after examination

A written, detailed quote is provided after the first diagnosis appointment, before any treatment.

Your teeth whitening in Paris 8, avenue George V

Dr Laura Zeitoun Saal’s practice is located at 45 avenue George V, in the heart of the Triangle d’Or, in the 8th arrondissement of Paris — between the Champs-Élysées and the Seine.

It welcomes patients by appointment, and access is direct from anywhere in Paris: George V station, on line 1, is a few steps from the practice; Alma–Marceau, on line 9, is two streets away. The Champs-Élysées are at the end of the avenue.

Whitening lends itself well to this geography: the take-home protocol continues at home, between two spaced-out appointments. The practice accordingly welcomes patients from across Paris and from throughout the Île-de-France.

Address
45 avenue George V75008 Paris — Triangle d’Or
Access
George V metro (L1)Alma–Marceau (L9) nearby
Opening hours
Open on SaturdaysMon–Fri 09:00–19:00 · Sat 10:00–16:00
Appointments
Doctolib+33 (0)1 40 70 96 26

Frequently asked questions

Does whitening damage the teeth?
No, when it is carried out under the supervision of a dental surgeon, with an appropriate concentration and after diagnosis. The gel acts on the pigments; it removes no tooth structure. A passing sensitivity may occur, then disappears.
Is it painful?
The treatment is not painful. A passing sensitivity to hot and cold is possible during the protocol; it is managed by adjusting the gel and the pace.
What if my teeth become sensitive during the treatment?
Tell the practice rather than stopping on your own. Sensitivity is managed by lowering the concentration of the gel, spacing out the periods the trays are worn, and using a desensitising gel. The protocol is designed to be adjusted: that is one of the advantages of the take-home route.
Are there situations in which whitening is not indicated?
Yes. Caries or gum conditions requiring treatment come first. Grey discolouration, or that linked to tetracyclines, responds less well, and some white spots may temporarily become more visible. That is exactly what the prior examination is for: to say what whitening can achieve in your case, and what it will not.
How many sessions are needed?
The protocol itself takes place at home, over successive periods of wearing the trays: there is no whitening session at the practice. The diagnosis appointment, the taking of impressions and the final check-up come in addition.
How long does the result last?
Generally 1 to 3 years, depending on hygiene and the consumption of coffee, tea, wine or tobacco. Touch-ups with your trays prolong the result.
Does one need to change one’s diet after whitening?
Coffee, tea, red wine and tobacco gradually re-stain the teeth: limiting them is the simplest way to hold the shade. Dr Saal gives you dietary and hygiene advice at the check-up that follows the protocol.
How is the result maintained over time?
You keep your trays. Occasional touch-ups, at a pace agreed with Dr Saal, are enough to bring the shade back without repeating a full protocol. Careful brushing and regular scaling do the rest.
Will my crowns or veneers whiten?
No. Crowns, veneers and composites keep their shade. They may then need to be replaced to remain harmonious with the whitened teeth; this is a point to build into the project from the outset.
Is whitening reimbursed?
No. It is a cosmetic treatment: it is covered neither by the Assurance Maladie nor by most complementary health insurers. The practice’s fee is €650 for the complete treatment, and a written quote is provided after the diagnosis appointment.
Why not an online kit or a beauty salon?
What separates the procedure from the product is the prior examination. At the practice, whitening is preceded by a check of the teeth and gums, the trays are made from your own impressions so as to protect the gum, and the concentration of the gel is chosen and then monitored. Neither a kit bought online nor a treatment in a beauty salon includes that examination.
Can teeth be whitened during pregnancy or breastfeeding?
Whitening is advised against during pregnancy and breastfeeding, as a precaution. It is not an urgent treatment: it can be postponed without consequence, and the diagnosis appointment can still take place in the meantime.
Should teeth be whitened before fitting veneers?
Often, yes. Whitening sets the reference shade before the colour of the veneers is chosen. One generally waits two weeks before bonding.
Where to have teeth whitening in Paris?
Dr Laura Zeitoun Saal carries out teeth whitening at her practice at 45 avenue George V, in Paris 8 (Triangle d’Or) — George V station on line 1, Alma–Marceau on line 9. Appointments can be booked on Doctolib or by telephone.
Portrait of Dr Laura Zeitoun Saal, dental surgeon in Paris 8

The practitioner

Dr Laura Zeitoun Saal

A dental surgeon in Paris 8, Dr Zeitoun Saal focuses her practice on cosmetic dentistry: veneers, teeth whitening, treatment of enamel spots and smile makeovers. She welcomes patients at her practice on avenue George V, in the heart of the Triangle d’Or.

  • 2014 — Docteur en chirurgie dentaire (Doctor of Dental Surgery) — Faculté de Garancière, Paris
  • 2015 — Formation en esthétique du sourire (smile aesthetics) — Strasbourg
  • 2017 — DU de techniques chirurgicales réparatrices et reconstructrices osseuses — oral implantology
Dr Saal’s background →

Considering teeth whitening? It all begins with a diagnosis with Dr Saal.

The first appointment, in Paris 8, is used to examine your teeth and to check that whitening is indicated.

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